(01) / Creative Director · Social Media Marketing Manager · Content Production Manager · Creative Manager & Content Producer · Photographer

AZEEM
SARWAR

Brands are built on decisions.
I make the right ones look inevitable.

  • Creative Director
  • Social Media Marketing Manager & Strategist
  • Content Production Manager
  • Creative Manager & Content Producer
  • Photographer & Creative Designer
DUBAI — UAE 10+ YRS EXPERIENCE 163+ PROJECTS AVAILABLE NOW
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AS

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Dubai, UAE — Creative Direction
Dubai Shopping Festival·Gulf Food 2024·Emirates Campaign·Fashion Atelier·Dubai Mall·Mermaids of Arabia·Hazza bin Zayed Stadium·Geo Films·Zubaidas·AL Karam·Edenrobe·Legends by Inzamam·Dubai Shopping Festival·Gulf Food 2024·Emirates Campaign·Fashion Atelier·
(01)(About Azeem)© 2026

DESIGN-DRIVEN.
RESULTS-LED.

A multi-disciplinary creative with 10+ years leading campaigns for global brands across Dubai, UAE and Pakistan. Directed the biggest marketing campaigns for Dubai Shopping Festival, Gulf Food, and Emirates — and built brands from the ground up as Creative Director and Brand Manager.

From launching luxury fashion house Fashion Atelier (2023) to managing Mermaids of Arabia & Glamz Girlz in Dubai Mall — every project shaped by intentional design, cultural intelligence, and craft.

Let's Work Together
Experience
10+
Years active
Projects
163+
Delivered
Brands Led
12+
Major clients
Satisfaction
100%
On-time delivery

Creative direction rooted in strategy. Every campaign, every image, every brand moment — built with purpose and executed with precision. Based in Dubai, operating globally.

CREATIVE®STRATEGYCONTENT+PHOTOBRANDING®DIRECTIONCREATIVE®STRATEGYCONTENT+PHOTOBRANDING®DIRECTION
(02)(What I Deliver)© 2026

WHAT I
DELIVER

Design-driven work that fuses structured visual thinking, strategic content, and refined brand experience — 10 years of craft, shaped by Dubai and the world. Click any service to see the work.

01 — CREATIVE DIRECTION Brand Oversight · 16:9 +
About this service
16 : 9 — Campaign / Digital

Led campaigns for Dubai Shopping Festival, Gulf Food & Emirates. Guiding visual identity through clarity and intentional design — turning strategy into visual language that moves people and builds brands.

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02 — SOCIAL MEDIA STRATEGY Growth & Engagement · 16:9 +
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16 : 9 — Social / Digital

Building data-informed content strategies that grow communities, drive engagement, and convert audiences into loyal brand advocates. Full platform management across Instagram, TikTok, LinkedIn, and beyond.

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03 — CONTENT PRODUCTION End-to-End Creation · 1:1 +
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1 : 1 — Square / Multi-format

Managing the full production pipeline — from ideation to delivery. Video, photography, copy, and design unified under one creative vision. Managed Mermaids of Arabia & Glamz Girlz production inside Dubai Mall.

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04 — PHOTOGRAPHY Brand Imaging · 4:5 +
About this service
4 : 5 — Portrait / Editorial

Crafting imagery with mood, precision, and emotional depth. Transforming visuals into brand stories that resonate and convert — from product photography to editorial campaigns and live event coverage.

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05 — BRAND IDENTITY Logo & Identity Systems · 16:9 +
About this service
16 : 9 — Identity Presentation

Complete brand identity systems — from logo design and typography selection to colour palettes, brand guidelines, and full visual standards. Every element engineered to work together cohesively across all touchpoints.

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06 — WEB DESIGN & UI/UX Digital Interfaces · Scroll Preview +
About this service
16 : 9 — Scroll to reveal full page

Designing digital experiences that balance aesthetics with usability. Upload a full-page screenshot of any website — hover over the preview to scroll through the entire page inside the frame.

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www.yoursite.com
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(03)(Selected Work)© 2026

SELECTED
WORK

See More on Instagram →
Campaign Lead — 2024
Dubai Shopping Festival

Led the biggest marketing campaign for DSF 2024 as Creative Lead. Full creative direction across digital, outdoor, and experiential touchpoints.

Creative DirectionCampaignDubai
© 2024
↗
Brand Manager & CD — 2023
Fashion Atelier — Brand Launch

Launched the luxury brand Fashion Atelier from concept to market. Full identity, content system, and go-to-market strategy.

Brand IdentityLuxuryLaunch
© 2023
↗
Content Production Manager
Mermaids of Arabia — Dubai Mall

Managed content production for Mermaids of Arabia & Glamz Girlz inside Dubai Mall. Full creative and production pipeline.

ContentProductionDubai Mall
© 2024
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Creative Head — Pakistan
Legends by Inzamam & AL Karam

Led creative for Zubaidas, Legends by Inzamam Ul Haq, AL Karam, Edenrobe, and Geo Films as Creative Head in Pakistan.

Creative HeadFashionPakistan
© 2022
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(05)Gulf Food Campaign 2024Creative Direction© 2024
(06)Emirates Brand CampaignCampaign Strategy© 2024
(07)Hazza bin Zayed Stadium — Raffle DesignContent Design© 2023
(08)Edenrobe — Pakistan Creative LeadBrand Design© 2022
(09)Geo Films — Campaign DirectionCreative Direction© 2021
(05)(Client Words)© 2026

"Azeem's creative direction transformed our brand campaign. His ability to blend strategic thinking with bold visual execution is rare — he didn't just deliver what we asked for, he delivered what we needed."

MR
Mohammed Al-Rashidi
FOUNDER / DUBAI BRAND CO.
163+
Projects Delivered
100%
Client Satisfaction
10+
Years Experience
24h
Response Time
(06)(Impact)© 2026
5.2M
Global Impressions

Campaigns reaching audiences across MENA, South Asia, Europe — from DSF to Gulf Food to Emirates.

12+
Major Brands Led

Zubaidas, AL Karam, Edenrobe, Geo Films, Fashion Atelier, Emirates — just a few names in the portfolio.

163+
Projects Completed

Across creative direction, photography, content production, brand identity, and social strategy.

10+
Years in Creative

A decade of crafting campaigns, identities, and visual stories that move people and drive results.

(07)(FAQ)

COMMON
QUESTIONS

What makes you different from other creatives?
I combine strategic thinking, creative direction, and photography — 10 years of leading real campaigns at scale across Dubai, UAE, and Pakistan. You get one integrated creative partner, not a siloed service.
What kind of brands do you work with?
Luxury, fashion, F&B, retail, entertainment, and lifestyle brands. I've led national events like Dubai Shopping Festival and Gulf Food, and built boutique brands from zero — the common thread is ambition.
Do you work on single projects or retainers?
Both. For defined scope projects I'm happy to work per-project. For ongoing brand growth, a monthly creative retainer gets you priority scheduling and a consistent creative partner who deeply knows your brand.
How fast can you turn things around?
Most creative deliverables within 24–72 hours depending on scope. I respond to all inquiries within 24 hours and provide a clear timeline before starting any project.
Are you available for international projects?
Absolutely. Based in Dubai, working globally. I've led projects across UAE, Pakistan, and the wider MENA region and am comfortable with remote collaboration, on-site direction, and travel.
(08)(Contact)

LET'S
BUILD
TOGETHER

dj.dkaazee@gmail.com +971 52 9088 845 Dubai, UAE
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